Skingredients: The Unmatched Maqui Berry


If I was ever to have my own reality show, it would be called, ‘The Ingredient Hunter.” It would come on in between The Bounty Hunter and either Swamp People or Alaskan Bush People. It’s me, with a canteen, and my dog, and a bottle of Beauty Drops in my hand, scouring Patagonia for a super-fruit. To say SkinOwl is an ingredient-focused brand is an understatement. It’s what drives me as a founder. To constantly search for ingredients that work and keep working, in ways other ingredients and products haven’t. This is what drives me to search and seize not only ingredients that have never been used in skincare, but have been linked to healing the body internally, i.e. Mangosteen, Turmeric and now….the Maqui Berry.

If you’ve been keeping up with SkinOwl, you’ll know we just launched our first-ever face mask, aptly named Beauty Whip. This pump-out skin-plumper has singlehandedly changed my skin. While it’s easy to lean on Beauty Whip’s organic rooibos, calendula, evening primrose oil, and other star ingredients for this skin-180, it is without question that the Maqui Berry stole the show for me. After reading an article about this unique berry on a plane ride home from Seattle, I instantly became obsessed. Lemme break this berry down swiftly:

WHY IT TURNED MY HEAD:  Maqui berry contains the highest level of antioxidants amongst all fruits. ORAC score (anti-oxidant value) of approximately 27,600 per 100mg compared to Acai’s 16,700 (ORAC score of banana is 813). The antioxidants contained in this berry boast of an extra molecule of oxygen that help combat the free radical way before it can do any harm to the human system. Maqui berries are also an excellent source of vitamin c, calcium, potassium, and iron. In a nutshell, it’s the bomb (as a 29 year old would say), it’s lit (as a 19 year old would say). It’s groovy, swell, and the bees knees. It is everything. And the minute your skin tastes it, your skin will thank you.

HOW ITS CULTIVATED: Maqui berries are collected from December to March each year by families, mainly from the Mapuche Tribe who collect their harvest near the Andes Mountains in Patagonia. The process involves collecting the side branches of trees, shaking them to separate the berries, and then employing a mechanical process to separate berries from leaves.

SKIN BENEFITS: Maqui berries are considered by many experts to be the highest food source of antioxidants, which target free radicals that can wreak havoc on skin cells. The antioxidants and phytochemicals (plant sources of nutrition) in Maqui berries neutralize DNA-damaging free radicals, reducing cell damage. When skin cells are protected from damage and disintegration, the skin looks younger for longer.

I can go on an on and I will continue to do so over time. Because of this superfruit, my skin is the best it’s ever been. Quenched. Plump. I’m using less makeup than ever before. I use my Beauty Whip as an overnight mask, a traditional mask (15 minute leave on) and as a makeup primer. My skin is drinking up the Maqui Berry and not looking back.

Have you tried the Beauty Whip yet? If so, lemme know whatcha think!


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